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By the sniper
#450771
Not great news for the team unfortunately, down from 7.7 million at this point last year to 7.1 million. They've dropped 250,000 since the last quarter, though I imagine this is partly down to the Summer holidays.

http://www.bbc.co.uk/news/entertainment-arts-15462799
http://www.guardian.co.uk/media/2011/oc ... sfeed=true

The BBC article is worded almost as anti-Moyles as the Guardian one...

On a none relevant side note, I was personally glad to see that Ken Bruce has achieved his highest ever audience, as I enjoy his show and the music he plays (seems to be allowed to stray from the playlist more than other R2 shows?), but I was surprised to see that he had a bigger audience than Moyles with 7.52m listeners! Also, does anyone know what Scott Mills gets figures wise (the media never mention him, too busy bashing Moyles come Rajar time :roll: ), as I was somewhat surprised to see Simon Mayo on R2 drivetime only gets 5.68 million.
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By Wykey
#450778
MrAndee wrote:nothing to worry about , this happens every year. Well done to Ken though !


No MrAndee, the year on year doesn't happen every year.
By R94N
#450838
How does it compare to TV viewing figures in terms of how it is calculated? Is it an estimate or something a little more accurate?
By hdsport82
#450849
R94N wrote:How does it compare to TV viewing figures in terms of how it is calculated? Is it an estimate or something a little more accurate?


Based on people keeping diaries (despite Kelvin McKenzie's efforts when he was in charge of talkSPORT).

http://www.bbc.co.uk/news/entertainment-arts-13661166

Compared to TV which is based on boxes attached to TVs

http://www.barb.co.uk/about/tvMeasurement

I've done a RAJAR diary before but never met anyone who's had a BARB box.
By chrisjames
#450944
the sniper wrote:Not great news for the team unfortunately, down from 7.7 million at this point last year to 7.1 million. They've dropped 250,000 since the last quarter, though I imagine this is partly down to the Summer holidays.

http://www.bbc.co.uk/news/entertainment-arts-15462799
http://www.guardian.co.uk/media/2011/oc ... sfeed=true

The BBC article is worded almost as anti-Moyles as the Guardian one...

On a none relevant side note, I was personally glad to see that Ken Bruce has achieved his highest ever audience, as I enjoy his show and the music he plays (seems to be allowed to stray from the playlist more than other R2 shows?), but I was surprised to see that he had a bigger audience than Moyles with 7.52m listeners! Also, does anyone know what Scott Mills gets figures wise (the media never mention him, too busy bashing Moyles come Rajar time :roll: ), as I was somewhat surprised to see Simon Mayo on R2 drivetime only gets 5.68 million.

It's inevitable that Radio 2 is going to have a bigger audience than r1 since the age range of th e target audience is so much wider.This may change in time , but for now we have to accept that every show on r2 is going to have a bigger audience than its corresponding show on r1. We all know that Chris Moyles is a vastly superior DJ to Evans,but sadly thnaks to all those negative tabloid stories not enough people are willing to give him a chance and take a listen :( That said 7.1 million listeners is still pretty good after 8 years.I think Sara Cox was below 6 million in her last year,so there's no reason to start panicking just yet!

PS I echo the congrats for Ken Bruce.He's been part of the daytime line up on radio 2 for more than a quarter of a century and judging by these figures he's not going to be going anywhere for a long time yet!

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